ContentWorkflowTemplates

Content Marketing with ChatAxis: From Research to Publish in 60 Minutes

A practical, repeatable content pipeline powered by broadcast prompts and side-by-side evaluation across multiple AIs.

Emily Rodriguez
October 11, 2025
7 min read
Content marketing workflow with ChatAxis

The 60-Minute Pipeline

  1. Research (15 min): Broadcast "what matters" prompts, cite, cluster insights.
  2. Outline (10 min): Generate 2–3 structures, merge best sections.
  3. Draft (20 min): Constrain length, tone, and structure; write V1 fast.
  4. Edit (10 min): Fact-check, simplify, add examples and visuals.
  5. Repurpose (5 min): Create social/email/snippets automatically.

Research Prompts That Don’t Waste Tokens

  • Ask for recent sources only, with dates and links
  • Request opposing viewpoints and why they differ
  • Separate facts, interpretations, and unknowns

Outline Frameworks

Problem—Solution—Proof
  • Problem: stakes, audience, constraints
  • Solution: steps, trade-offs, metrics
  • Proof: case studies, benchmarks, quotes
Jobs To Be Done
  • Job: "When I… I want to… so I can…"
  • Obstacles: anxieties, inertia, trade-offs
  • Progress: outcomes, metrics, next step

Editorial Quality Rubric

Score 1–5 per category
- Insight density (original, non-obvious)
- Specificity (examples, numbers, links)
- Readability (structure, brevity)
- Actionability (clear next steps)
- Credibility (recency, citations)

Prompts You Can Copy

Research Prompt
Topic: {topic}
Deliver: 5 key trends, 5 contrarian takes, sources (links), confidence labels

Outline Prompt
Goal: Create 3 outline variants with H2/H3s and bullet talking points

Draft Prompt
Tone: Practical, concrete examples, no fluff. 800-1200 words.

Quality Control Checklist

  • Are claims cited and recent?
  • Does the outline match user intent?
  • Is the draft scannable and specific?
  • Are CTAs aligned with the content’s promise?

Operationalize This in ChatAxis

Save prompts as presets and run your entire pipeline with global shortcuts.

Published October 11, 2025